Throughout the years, television has changed drastically. Back in the days, television was bland and simple. At a certain time, you’d have no choice but to watch whatever was on the air. Now, we can stream television shows on our telephones, ipads/tablets, laptops, and even our game systems such as PS4 and Xbox. Now we can watch whatever we want at whatever time. We can pre-record TV shows and catch up on youtube.
Digital television Is killing the cable companies because now thanks to streaming websites like Netflix and Hulu. In the article “The Future of T.V.: Digital, Traditional And Something In Between”, Kevin Spacey says that all audiences care about are stories and content which is extremely true because that is exactly why digital TV is popular because its easier to access different kind of contents. Brian Andersen said “ We spend a lot of time with startups from the online video space, and many of them were saying ‘We’re going to disrupt traditional T.V.”. This article points out different disruptive trends such as using data to determine which show get produced, the viewers are in control, the navigation experience and google. In the future, the article says that instead of everyone seeing the same ad on T.V., one person will see a ford truck ad and the house next door gets a cruise commercial.
The future of T.V. is scary because everything is drastically changing, for better and for worse. Digital streaming is taking over and I predict in the next 10-15 years there will be no more cable because of sites like Netflix and hulu, which makes it difficult for people because not everybody wants that method of watching shows. There are many pros and cons to digital T.V. which is the case for most things.